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Helpful Tips to Create a Great Brand

Creating an amazing brand requires you to be very detail-oriented, not letting any aspect be overlooked. No detail should be deemed inconsequential as it has the power to help you create the “perfect brand”. What qualities make a strong brand? 1. A meaningful message - a message that... Continue reading »

5 Digital Branding Tips You Should Know About

Introducing a new product to the world calls for some serious planning. The plan has to involve formulating strategies to get customers to buy what you’re selling. Through digital branding, you’d be able to get your product out there. It helps you reach prospective clients and increases... Continue reading »

Your Five-Step Guide to Building a Successful Beauty Brand

If there is ever an industry that will propel you to greatness, it’s the beauty industry. But the question is: can you make the cut? Glam2Greatness believes that, with our help, you can! The times are changing everything but people’s desire to look their best – to look beautiful! It’s... Continue reading »


The ultimate sale for the season is here and we are all here for it. The Nordstrom Anniversary sale kick off last week— This is Nordstrom’s biggest sale event that usually takes place yearly— and it brings in tons of fantastic savings and sweet deals to any fashion lover. Unlike other... Continue reading »


GLAM OUTFIT | COLLABORATION It’s officially summer season. And like me, you’re probably wondering how to make the best selections for a swimsuit that will suit your style and shape. I can confidently tell you to search no more cause there’s one brand that designs swimsuit which molds... Continue reading »

7 Beauty Tips Women Over Thirty Should Know About

There used to be something about age that rendered women speechless. Speechless, as in, they would rather not talk about it. But now it’s different because 30 has suddenly become the new 20 and every woman just can’t stop talking about how exciting these years of their lives are going to... Continue reading »

My addition to haute couture inspired by contemporary fashion

I have always viewed fashion in contemporary times as an engine that provoke change, and I’m so excited to share how this provocation has inspired my love for couture style with you. As a fashion influencer I have always use the changes in fashion, consumer lifestyles and culture as a... Continue reading »

6 Reasons Why You Should Advertise Your Brand Online

Are you fond of online shopping or browsing content on the internet? Well, so is everyone else. This is exactly what makes digital branding an ace in the hole among other marketing techniques. It creates a steady platform where each demand from the market is met with the right supply.... Continue reading »

7 Ways to Make Your Influencers Brand Stand Out

Almost every business is on the internet now. There’s a lot of traffic online and the market is scattered about. How can you make them stop and direct their attention towards your brand? Glam2Greatness shares seven quick ways you can follow: 1. Be real Present your brand with... Continue reading »

5 Reasons Why Influencers Marketing Is Growing More Than Traditional Marketing

How often do you turn on your TV than your smartphone? Without a doubt, the smartphone wins. Truth be told, a lot more things can be done with a mobile device than the stationary one. Being one of the traditional marketing tools, TV’s have slowly declined in attracting consumers to avail of... Continue reading »


How often do you turn on your TV than your smartphone? Without a doubt, the smartphone wins. Truth be told, a lot more things can be done with a mobile device than the stationary one. Being one of the traditional marketing tools, TV’s have slowly declined in attracting consumers to avail of a product. Same goes for print ads and radio commercials.

Today, people are more in-tuned with influencers. Influencers are individuals or groups who have a huge following in the social media world. This is how they earned the title of being an “influencer”. It’s for this same reason that pursuing the influencers marketing would be the ideal path if you want your business to reach more people. You can even be an influencer yourself with the strategic branding packaging from our team at Glam2Greatness.

Consumers buy into their influencers’ words because of the following reasons:

  1. Authenticity You would rather believe the words of someone who walked the talk than someone who merely reads a script, right? Influencers do this. It wouldn’t seem like they’re actually endorsing a particular product because they’re in fact using it as part of their daily activities. This element of authenticity is what people go for.
  2. Affordability Influencers have lower maintenance as opposed to major traditional media networks. Thus, getting their help in marketing your product would mean an affordable option on your advertising budget.
  3. Accessibility These social media influencers can be easily reached out by their followers. For example, if a follower asks where such influencer had their dinner as posted in their social media account, they can reply right away. This accessibility makes the influencer more in-touch with the society.
  4. Attention The spotlight is now on the influencers. With a witty post, the influencer can already capture the attention of their followers. When their followers share such post, you can’t stop the number of audience from increasing.
  5. Adaptability Most, if not all, influencers have more than one social media platform. These platforms allow for more adaptability and creativity in their marketing options, thus making a product appealing and relevant to the followers.

But then again, why look for an influencer when you can be an influencer yourself? With the right branding assistance from our team at Glam2Greatness, you can establish yourself as the presence that people can remember when they think of a particular product, service, or advocacy. Everybody and every company has that potential. If you’d like to bring out the best of your company or online presence, let us know. We’ll be right here to back you up. After all, we call ourselves Glam2Greatness for a reason.

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